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Magento 2 GDPR module can restrict tracking scripts based on user consent. It blocks analytics, ads, and pixels until permission is given. Visitors see a consent banner before scripts load. Choices are saved for later visits. Magento 2 GDPR module allows separate consent for cookies and tracking types. Admins can map scripts to consent groups. If consent is declined, scripts stay inactive. This supports privacy rules, improves trust, and helps stores avoid unwanted data collection while keeping essential site features working normally across all pages and customer sessions safely and clearly.
